My Story
For years, I have been the most senior hairstylist in the salons I’ve worked in, and when I reflect back on my career so far, I realize that my coworkers come to me for creative, business, and personal advice. I decided to own this role and be proactive about it. My mission is to help creative high-achieving hairdressers all over the world, like you, learn what you didn’t learn in beauty school, build a sustainable life and career, and step into the beauty professional you were meant to be.
My Biography
In 2010, I partnered with the #1 beauty brand in the world, L’Oreal Professionnel and traveling to New York City for both; Fashion Week and becoming a National Artist, leading courses in Dresswork in salons nationwide, and in NYC, as well as being a founding member of the Styling Council, designing curriculum for our new program for the nation. I was a member on this council with national leaders such as James Morrison, Amit Abraham, Pepper Pastor, Jennifer MacDougal, Cheng Tan, and Eric Gomez.
Working with L’Oreal Professionnel gave me the opportunity to meet great leaders in the beauty industry, and cultivate the leader in myself.
ShineForth Salon
In 2014, I opened my own studio, ShineForth Salon in Oakland, California, and shortly thereafter, founded Haircuts with Heart.
Book
I published my first book called Self-Care for Hairdressers: How to Avoid Stress and Burnout and Step into the Professional You Were Meant to Be in 2015
My Content
For years, I have been the most senior hairstylist in the salons I’ve worked in, and when I reflect back on my career so far, I realize that my coworkers come to me for creative, business, and personal advice. I decided to own this role and be proactive about it. My mission is to help creative high achieving hairdressers all over the world, like you, learn what you didn’t learn in beauty school, build a sustainable life and career, and step into the beauty professional you were meant to be.
With that in mind, I write on the topics of Health, Business – Money, and Life/Work Balance. You can find out more on my Start Here section.
My goal is to create juicy, relevant content that you can put right into action in your salons and in your life. If you consider yourself open-minded, someone who is determined to live a full, creative life, and make money, then this blog is for you.
I usually post once a week. To make sure you don’t miss any of it, you can subscribe here.
Media
Winner of the 2018 Jefferson Award
TEDx Union City
Local Hero Award
Publications:
Oakland Magazine, Tearsheet PDX, Modern Salon, and Beauty Launchpad, as well as many blogs.
Local bay area news, including KPIX Channel 5 and ABC Channel 7.
Interviews:
The Morning Breeze, and KCBS, as well as on these podcasts; Shear Star with Richard Britton, Salon Spa Chat, and Authors Talk About It with Donna Gunter.
Knowledge
It is our hope that in this space you will find all the knowledge you need to be a success in the beauty industry, whatever path you choose. Take advantage of what is here for you.
Coaching
Quiz
Membership
Testimonials
Industry News
How to Jump Start Your Self-Care Routine in 7 Days
Is Self-Care Just Drama? Self-care used to be considered hokey or unnecessary fluff. But recent statistics reveal that stress levels of about half of all Americans are getting worse instead of getting better. Now, large companies, leaders, activists and volunteer...
The Beauty of Creating Life-Work Balance
How Are You Creating Balance in the Midst of a Pandemic? With so much unpredictability, it is understandable that our balance in life and work may feel off kilter. Creating life-work balance in the midst of a pandemic may seem like a tale from the Disney...
3 Proven Strategies to Embrace the New Normal in Your Salon
Are You Ready to Adapt in Salons Post SIP Orders? The beauty industry has been hit hard by Covid-19 and the shelter in place (SIP) orders. This actually translates to a whopping $57.9 billion estimated drop in the industry this year. We have all witnessed the effects...
